With the increase in the number of products available online, e-commerce websites are increasingly becoming popular. In order to deliver the best customer experiences, it is important to test the various aspects of the new e-commerce website before its launch.
Any defect in the website can lead to great losses and may even affect the reputation of the company negatively. This makes testing of the e-commerce websites all the more important. Here is the ultimate checklist for e-commerce website testing.
1. Performance of the Website
The performance of the e-commerce website is of optimum importance in order to attract visitors. In order to ensure better performance, testing the page loading speed, database performance, and efficiency is important. You also need to test the factors like error messages, data transfer rate, throughput, uptime, and the tolerance level of managing web traffic load.
The home page is the most important page that the visitors will see first. Therefore, it is important to test all the elements of the page. You need to check whether the home page is able to auto-scroll and time take to refresh the images. You also require testing whether the home page content is easily viewable or not. The loading speed and the performance, as well as visibility of the important buttons, also require testing.
The search feature is an important element of the e-commerce website. It is essential to ensure that the users are able to locate the search feature easily. The number of search results on every page, the sorting options, and the ways to search are some of the factors that require proper testing.
4. Product Details Page
The product details page will offer insights about the particular product that the customer is looking for. It is important to test the product details page thoroughly. In this page, you need to test the image clarity, visibility of the product price, product specifications, stock accuracy, customer reviews, and more.
5. Shopping Cart
In order to enable potential customers to make a purchase, a properly functioning shopping cart is essential. It is imperative to test the functioning of the shopping cart. You will have to test whether the users are able to add the shopping items to the cart easily.
Testing the visibility of the correct number of shopping items along with the cost of individual items as well as total costs is important. You also need to ensure that the customers are able to easily review the shopping options and apply the discount coupons.
6. Payment Page
The payment page of an e-commerce website brings the customers to the final stage of the purchase. At this stage, the customer would not like any potential errors. In order to provide them with exceptional customer experiences, testing this page is important. You need to test the proper functioning of all the payment options. As the sensitive information of the customers is being involved, testing the security aspect of this page is also important.
7. Mobile Responsiveness
More customers today prefer visiting e-commerce websites through their mobile devices. In such a situation, testing mobile responsiveness becomes essential. Mobile-friendly e-commerce websites will ensure that all the pages are able to load efficiently on mobile devices. It also ensures that all the functionalities of the website perform well on different mobile devices.
Testing the performance and functionality of the e-commerce websites ensure delivering optimum customer experiences to all the users. It will help in attracting more and more customers to the websites, thereby leading to the successful growth of the business.